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Strategic Plan as it relates to the objectives for each of the identified CSIs. ..... Develop a marketing plan to turn the casino gaming and meeting / convention ...
Components of the Marketing Plan . The casino marketing plan is roughly divided into four sections. The Situation Analysis is comprised of an evaluation of the market. a review of competitors' efforts, an evaluation of the casino's customers. and a critical evaluation of the property and its marketing practices over the past twelve months. How to Write a Marketing Plan (w/Sample Templates) How to Write a Marketing Plan: A Comprehensive Guide with Templates from Vital Design Maybe you work for a large corporation and have been tasked with developing next year’s marketing plan, or perhaps you are launching a new start-up and need to craft a plan from scratch. By Dean Macomber & Steve Karoul - Euro Asia Casino Consultants
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